What Digital Skills Are Most Important In 2022
Uplift your business by hiring freelancers with these vital digital skills
Who Do You Need
What kind of expertise does your business need to improve its performance? Enterprise of any kind requires from its team a set of skills; a set of skills often covered by a range of individual experts rather than one mastermind of a worker. That is why, with this brief article, we would like to provide you with an extensive list of digital skills that your company might find useful. Whether by hiring contracted freelancers or full-time employees, you can make use of these skill sets by finding the right people for the job. Learn ‘Why Digital Marketing is Important’.
Where To Look For Them
What does your recruitment process look like? If you’re not doing it yet, we would wholeheartedly recommend you to register online and look for these workers via platforms like Revolancer. With the many options to optimise your search settings, you will save both time and money by letting the algorithm find the right people for the job at hand.
Since finding freelancers and professionals is becoming easier with the platforms available online, here is a list of positions you might want to employ in 2022…
Our Recommendations:
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Graphic Designer
Whether you’re looking for greater brand awareness or increased traffic on your website, gaining the support of a professional graphic designer will help you achieve your goal. A highly qualified individual with this skill set will help your company shine by creating a high-quality project to improve the way your website, logo, or product placement is seen.
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Social Media Manager
As digital marketing becomes more and more effective over the past few years, hiring a skilled social media manager is a great way of advancing your promotional strategy. A professional of such kind will have a wide experience in the field of social media, understand the ways algorithms promote activity online, and create a sustainable strategy for the promotion of your product or service. A solid choice for a starting business, which relies on online sales and presence.
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Copywriter
Whether your website is solely dedicated to attracting customers to your service or it is in itself a part of a service you provide, having a copywriter in your team can prove very helpful in the long run. A person fluent in the art of language will contribute quality support to your booming business. Their responsibilities might include writing blog posts (such as this one) or creating a SEO-focused copy for your website and will inevitably raise the potential of your online presence through their unique style and masterful craftsmanship.
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SEO Optimisation Specialist
A role that might go hand in hand with copywriting knowledge. A role worth a closer look. This digitally skilled professional will help you navigate the nuances of social media, Google search algorithms, and other online marketing-related platforms, which drive the customers to your site or fan page. A SEO Optimization Specialist will help you make it to the top of Google search and offer you an advantage over your competitors.
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Website Designer
Maybe you already have a website. Maybe it is perfect enough for you. But if it isn’t, we’ve got some advice for you. A digitally skilled Website Designer will provide you with a quality, stand-out-like platform to promote, attract, and care for your customers. A professional in this niche will help your content and service shine bright through an aesthetically pleasing and elegant design. It is a great choice of help for those, whose platforms are yet to be developed or lack a certain level of professionalism, which such individuals can deliver.
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Law Advisor
Whether you’re a self-employed freelancer or a business owner, having an understanding of business law, especially that which affects your industry is a must. Without such help, you’re likely to stumble on the rocky road of complicated rules and regulations. A Law Advisor can be just that, an advisor. A person who joins your team from time to time to double-check the current regulations and provide you with important information about the way you might want to run your business.
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Animation Designer
Do you have a plan for a marketing campaign? Maybe you’re looking for a person to help you create that exquisite advertisement to put on your social media. Well, if that is the case for you, you should definitely invest in an Animation Designer’s service. An artist of this kind will help you create visually striking and aesthetically pleasing content to promote your business across video-based platforms such as TikTok, Instagram Reels, and more.
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Financial Analyst
We hope you’ve got your funds in order, but in case you haven’t gotten to that part of the business yet, hiring a financial analyst can be a great advantage in the process. Whether you’re creating a new promotional campaign or simply want to make more sales through organic marketing, finding the best places to invest your money is a great idea. This is where a Financial Analyst comes into play. This highly skilled individual, fluent in the language of cash flow management and investment strategies will help your company to manage its funds in the best way possible. This is yet another position, which can be easily filled on a semi-regular (possibly quarterly) basis.
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Accountant
Have you paid your taxes yet? Many people leave this part of the business till the last moment and that is something we definitely NOT recommend. It is rather short-sighted to do so. Instead, why don’t you find an accountant to take care of your books, while your business is flourishing in all its might? Investing in this position will not only save you money in the long run, but it might also help you gain more profit. After all, these professionals know where and how to save the corners instead of cutting them.
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Branding Strategist
Finally, we would like to present you with the role that will accelerate the growth of your business’s recognition and affluence. A Branding Strategist is one of those individuals who put art in the business by making business an art. They are the masterminds behind smart branding campaigns or catchy slogans to put underneath your logo. They are the people you need to make your business look great. If you’re struggling with the market’s recognition and want to stand out, think about hiring one of them. It works.
Final Word Of Caution
There isn’t a ‘one size fits all’ when it comes to business. It’s a ‘free-for-all’, so do consider your case first, before you make any recruitment decisions. We would like to address the fact that there are freelancers and professionals out there who will work for you, regardless of the price range you operate in. That is why we would highly recommend signing up to Revolancer.com and finding the right pair of hands for your business. Now you know what digital skills are most important in 2022 and we hope you will take our advice to the heart. In the end, digitalisation is already here and the train has left the station, so buckle up, think things through, and jump on that wagon. Your success is coming.
Before You Go
If you liked this article, check out the one about New Year’s Resolutions for professionals, and if you’re looking for skilled freelancers to do the work for you, join Revolancer.com today!
Freelance marketplace: Revolancer